Silkscreening for Wholearth Beauty
January 31st, 2011Last weekend, I decided to pay a visit to my friend Val who runs a silk screening studio outside of Frenchtown, NJ. I met Val a few years ago when I was walking down the street and popped my head into her store/studio and—-this is no surprise here—started to ask questions on what she did and what her process was as an artist.
I’ve always been fascinated with silkscreening because it’s really an under-appreciated art form that takes something so simple that can applied to a myriad of materials and surfaces. This time around, I asked Val to help me customize some materials for my Wholearth Beauty line.
We started by printing out the logo to size onto paper. To make it transparent, Val suggested skipping the harsh acetate and instead using baby oil to make the paper clear.
Into a light box it goes to be “burnt” onto the screens. Any clear/white spaces are left alone, anything dark (the logo) gets burnt out.
Val is an incredbly talented artist and there are just row after row of her silk screens she saves and uses for her designs. You can learn more and see more at http://www.civilianbasics.com/
And off we go to use a power washer to wash away the cut screen. Yes, a power washer. That’s how strong and durable these screens are.
Off we go! Once the screens are dry, they get placed onto the items we’re silkscreening and the ‘ink” gets placed on top and run across a few times.
Finished Wholearth Beauty press presentation binders… looks nice, right?
These blocks of wood were a little tricky to do, but came out great. Our products will look just right sitting on top of these. I loved using unfinished wood to contrast the shiny, sleek, modern packaging of our line. The rawness of the wood with the modernity of Wholearth products works..

























