Project Peanut Butter Fundraiser

Last week, in between producing/styling an Instyle magazine home shoot (coming out next year), flying to Boston in between for 24 hours and trying to keep the rest of my businesses afloat, I put together a fun event at the Stella McCartney store in Hollywood to benefit Project Peanut Butter.

Actress Ali Larter (“Heroes” “Obsessed”) hosted the event and it was all underwritten by COOKS kitchenware, a line of professional quality, mostly eco-friendly cookware, tabletop items and more available at JCPenney.     I’ve known Ali for years and it’s surreal to see her now: just 1 1/2 months away from giving birth to a baby boy and—this is not a shocker–looking incredible.

In the backyard garden of the store, there’s a greenhouse with archways that makes you feel you’ve been transported to the English countryside.  Appropriate, considering Stella’s roots.   But it was also the perfect backdrop to showcase the COOKS products and to set-up a mixing bowl customization station where celebrities could come and decorate COOKS ceramic bowls.   These bowls will be auctioned off later this year with 100% of the money raised benefiting Project Peanut Butter.

What is Project Peanut Butter, you ask?   It’s a fabulous non-profit organization that has developed a super nutritious peanut butter that can be used to feed malnourished children that delivers all the vital nutriented that they need to survive.    We’re proud to donate $10,000 to the cause and hope to raise tons more money through the auction.

Here’s Amy Smart signing her bowl before it gets decorated.     Amy has been one of Ali’s best friends since they met on the film “Varsity Blues.”  I’ve known Amy since—gosh—2001 when I booked her to be in the pages of Organic Style magazine.    She’s wearing Stella McCartney of course!

Funny comedian and actress Nicole Sullivan inside the COOKS “pop up” greenhouse with one of my favorite items from the line: the Simply Green designated set of bamboo bio-resin mixing bowls.   These have the durability and feel of plastic bowls, but are made from degradablel resin, bamboo powder and starch; dishwasher safe, too!  

And I just love this shot:   I’m a huge Modern Family fan and to meet Julie Bowen (“Claire”) was amazing.  She was, of course, the most gracious, nicest person on the planet and now I think I have to start a Facebook fan page or something.   

To learn more, visit www.projectpeanutbutter.org.     I’ll post pics of the decorated bowls soon!

3 Comments

  1. grace says:

    oh man! this looks like it was such a fun event!!! :)

  2. Jim Reed says:

    It looks like a great time, but a much greater cause. Thanks for letting us know about this non-profit.

  3. Alison says:

    I think this may actually be a blondes party.